ReSolve sells assets of Travel Day Limited - ReSolve Group UK

ReSolve sells assets of Travel Day Limited

ReSolve Group UK

ReSolve sells assets of Travel Day Limited

ReSolve is pleased to announce the sale of the brand names and Intellectual Property assets of Travel Day Limited, a UK-based independent tour operator trading as Simply Global Travel, Holiday USA, Caribbean Classics and The Vegas Wedding Company.

Established in 2005 Travel Day Limited is a well-established online tour operator and travel agency operating in the affordable luxury market. It has four popular brands that specialise in arranging travel to long-haul destinations, including the Caribbean and the USA as well as destination weddings, notably to Las Vegas. In 2019 the Company provided holidays for almost 6000 passengers and processed over 2700 bookings.

A successful sale of the brand names and Intellectual Property assets of Travel Day Limited has been made to Serenity Holidays.

Mark Supperstone, Managing Partner at ReSolve, commented:

“We are pleased to have achieved the sale of the assets of Travel Day. The quick turnaround is testament to the Company’s strong fundamentals and the continuing resilience of the travel sector despite the devastating effect of COVID-19.”

Chris Ayling, Managing Director of Serenity Holidays, added

“I am delighted to confirm that Serenity Holidays have finalised an agreement to acquire the intellectual property and the trading brand names of Travel Day Limited from its Administrators.  This purchase will enhance our already strong brand portfolio, providing an enhanced product selection to our valued customers, with the high quality service and the excellent customer care they have come to expect.”

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